List brokerage services are your key to reaching the ideal audience for targeted direct & digital marketing campaigns. Our list brokers will help you pinpoint the right customer demographics or firmographics to provide up-to-date, qualified audiences for your messaging. List Brokerage is the cornerstone of Rickard Squared and the foundation of a successful campaign. We help you identify the best data, channels and strategy based on your offering. Next, we’ll negotiate list costs on your behalf and be sure all deliverable are there on time.
Why use a List Broker?
As a recognized broker, we have access to just about every list on the rental market through web based network tools and research. There is a plethora of data available. Our goal is to guide you to the right data sources, with a layer of protection against the wrong ones. We’ll utilize the most credible data sources for your product or service so that you can target the people most likely to respond to your offer.
Analysis & Research – Rickard Squared provides concrete, targeted recommendations based on the tried and true results of our experience. However, we also take the time to add innovative ‘out of the box’ ideas to push the envelope and perhaps discover an untapped market.
Relationships and Expertise in the Market– Broker needs to have a deep understanding of all aspects of your market and existing relationships in those verticals to help you meet your goals. Knowledge is power.
Proactiveness – As your broker, we are constantly looking for new lists, segments and markets to test. The research process in ‘always on’ and we use cues and inspiration in our day to day lives to enhance the process.
Integrity and Trust –Brokers are the mailer’s representatives in the marketplace. We are accountable to our clients. We have been rewarded in this regard with client relationships that have not only spanned years, but decades.
Cutting Edge – Your broker needs to know and understand industry trends and how you fit into the quickly-changing market.
