Education Expertise


R2 DATA DRIVEN EDUCATION MARKETINGmarketing-education-crossroads

The diversity of our education expertise and the extent of our immersion in the education marketing business are unmatched.  We facilitate access to the most responsive data for our education marketers.  We maximize revenue for our education data partners by selling into the most active marketers in the space.  Learn More.

Customer/Member Acquisition and Lead Generation

You want to market to educators (teachers, principals, administrators and the like) for membership or to sell product or services.

Rickard has the third party data solutions (both direct response and aggregated) that target your market online and off.  Education marketers sell into a fairly finite space focused on occupation, job title and function, yet there are hundreds of data sources available.  Our 20+ years of expertise allows us to filter out all the pretenders and access data and generate leads that are targeted, clean, and responsive.  Learn More.

Data Management

There is untapped value in your own proprietary education data.

In a challenging market we continue to maximize value and revenue from our client’s database assets.  We leverage continuation usage as well as target new mailers through trade show attendance, email blasts, web research and cross selling opportunities.  Learn More.

Here’s a quick list of the education data that we represent. 

Multi-Channel Digital Solutions

Marketing channels and products continue to evolve from offline to online.  Data driven solutions in the education marketplace are no exception.   Necessarily our expertise has extended to sourcing and vetting digital solutions (products, services and data opportunities) for our education partners.  Rickard has the ability to layer your marketing efforts. We work with multiple partners to come up with targeted opportunities through multiple channels. This goal oriented data and channel “agnostic” approach to marketing means we can work with our clients across multiple platforms and engage customers and prospects anywhere they reside.  Learn More.

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