Data Strategy

Rickard Squared’s consulting division helps clients unlock the full potential of their data for customer acquisition. We craft data-driven strategies tailored to your needs, which may include cleaning and optimizing your proprietary databases, appending additional data elements, or leveraging profiling and modeling techniques. When needed, we can also recommend and source high-quality third-party data to enhance your marketing efforts. Whether refining your first-party data or integrating external lists, our expertise ensures your campaigns are driven by precision and results.